• This Strategic Report contains 80+ Pages of Analysis into the leading Vendors in the market.
    • Executive Summary (this part of the report is sent to the MNOs who take part in the research)
    • Providers tier table and leaderboard tiered and actual ratings featuring Infobip, Mavernir, Openmarket, Sinch and Syniverse.
    • Detailed comparison of Vendors in the market in over 35+ Key Performance Indicators defined by Operators
      • Leadership
      • General Performance
      • Performance on Key aspects
    • Detailed Brand perceptions of each provider
    • Operator feedback into what Products and Services they like and what they need
    • Mobile Engagement: What they are using, planning to use and interested in
    • Key Challenges in the market
    • Why Providers are valuable and where Operators think they could add more value
    • Where the market is going, what new developments are needed
    • Strategic summary by ROCCO management team
    The party purchasing this report is receiving a single license for a single report to be used by their company only. A Terms of Use agreement will be sent to you after your purchase to support this. Expect to receive the report by e-mail within 24 hours of purchase. Additional licenses may be purchased at a reduced price. Please contact us for more information. UK Companies are subject to V.A.T. Paid at the Standard Rates.
  • This report is available from 9th April and contains the latest Strategic insights from Enterprises, MNOs and Vendors on Messaging solutions. It has 56 pages.
    The ROCCO Messaging Strategy Report 2018 is a report dedicated to the investigation of Messaging as a service towards Enterprises being offered by MNOs or Vendors through an omni-channel approach. The scope of the report is to investigate what do these three parties in the provision of messaging to the end user think about the current state of Messaging but more over which messaging types will they be working with in the near future. The participation by companies in this report is as follows: 26 Enterprises in 23 Countries 121 MNOs in 96 Countries 41 Vendors in 36 Countries The Report Contents with page numbers:  Contents 2 About the Authors 5 Introduction 6 Executive Summary 7 The Objectives of this Report 8 Participation in this Survey 9 Trends in Messaging Options 11 Enterprises 13 Which Messaging Enterprises Use 13 Which Messaging Solutions Enterprise’s Like 17 Enterprise’s Likelihood to Invest 18 Enterprise Reasons for Non Usage of Messaging Options 19 Enterprise Timeline for Launch 23 Top 3 Enterprise Messaging Options used with their use case 24 Top 3 Enterprise Messaging Options used with specific use verticals 25 Top 3 Enterprise Messaging Options Establishment 26 Enterprise views on A2P SMS Versus Chat Apps 27 Vendors 28 Overview 28 Which Messaging Solutions Vendors Provide 29 Which Messaging Solutions Vendors Like 30 Vendors Likelihood to Invest 31 Vendors Reasons for Non Usage of Messaging Options 32 Vendor Timeline for Launch of Messaging Solutions 36 Vendor Opinions on Challenges in the Industry 37 Vendor Views on the Industry 38 Mobile Network Operators (MNO’s) 40 Messaging Solutions MNO’s Like 40 MNOs View on Investing in A2P RCS and Chat Bots 41 MNOs Reasons for Non-use of Messaging Options 42 MNO Timeline for Launch 46 MNO Challenges with Messaging 47 MNOs Messaging Opinions 49 How MNOs started working with the messaging solutions 53 MNOs Messaging Options used with their use case 54 Which Messaging Verticals MNOs support 55 Notes on Our Report 56 Eligibility for taking part in this report 56 Your Feedback, Our Future Reports 56